Digital Marketing and Corporate Affairs Specialist (Chihuahua, MX)

We are seeking a dynamic Digital Marketing and Corporate Affairs Specialist to join our team. This role focuses on driving digital marketing initiatives to enhance our corporate communication and brand promotion efforts. The ideal candidate will support a range of marketing tasks, including social media management, content development, public relations, event coordination, and more.

Main tasks:

Digital Marketing Campaigns: Develop and execute digital marketing campaigns, with a primary focus on LinkedIn. Create, schedule, and monitor posts to engage our target audience and drive brand awareness.

Social Media Assistance: Support the planning and execution of social media strategies across various platforms. Assist in content creation, scheduling posts, and engaging with the audience.

Content Development: Contribute to the creation of marketing content, including blog posts, newsletters, and promotional materials. Ensure consistency in messaging and collaborate with the team for seamless execution.

Public Relations Support: Assist in developing press releases, media pitches, and other PR materials. Participate in outreach efforts to media outlets and stakeholders to enhance company visibility.

Event Coordination: Support the planning and coordination of corporate events, trade shows, and conferences. Assist in logistics, promotional activities, and post-event analysis.

Internal Communication: Collaborate with HR to contribute to internal communication initiatives, such as employee newsletters and updates. Maintain a positive and informed internal communication environment.

Market Research: Conduct research to stay informed about industry trends, competitor activities, and market opportunities. Compile data and provide insights to support marketing strategies.

Community Engagement: Assist in community engagement initiatives, such as partnerships, sponsorships, or local events. Help build positive relationships with community stakeholders.

Graphic Design Support: Collaborate with design teams or use basic graphic design skills to create visually appealing content for marketing materials, presentations, and social media.

Metrics Tracking: Monitor and report on key performance indicators (KPIs) for marketing initiatives. Provide feedback and suggestions for improving campaign effectiveness.

Administrative Tasks: Support day-to-day administrative functions within the marketing and corporate affairs department. Organize files, schedule meetings, and maintain calendars.

Brand Monitoring: Monitor online mentions and discussions related to the company’s brand. Report emerging trends or issues to the relevant teams for a timely response.

Collaboration and Learning: Actively participate in team collaboration, contribute ideas, and stay updated on industry best practices. Take advantage of learning opportunities to enhance skills and knowledge in digital marketing and corporate affairs.

Qualifications and preferred skills:

Bachelor’s degree in International Business, Administration, Marketing, or related fields.
Ideally, experience with industrial customers.
Bilingual (English/Spanish) is required.
Strong communication skills, both written and verbal.
Creative and critical thinking abilities.
0-3 years of relevant experience.
Proficiency in LinkedIn campaign management and other digital marketing tools.
Familiarity with analytics tools (e.g., Google Analytics, LinkedIn Analytics).
Ability to work collaboratively in a team environment and independently.

Join us! Apply here!




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